NETFLIX, HBO AND AMAZON: THE DIGITAL ENTERTAINMENT BUSINESS
The seminar will deal with the Digital entertainment business, from the point of view of the 3 main companies of the sector. We will see how 3 different companies, from different backgrounds and strategies, were able to change the adapt to new times, make the necessary changes and change the present but also de future of one of the most powerful and exciting and industries of the world.
ALBERTO MARQUEZ CAMACHO
Professional focus on media and technology with experience in both startups and big companies. My experience is international, having worked in Europe, Latam and the US. I speak 3 languages fluently. I am an Engineer and I have an Executive Masters in Digital Marketing.
1. Identify and analyze a business that is in danger 2. Identify how to get to your objectives from different business situations. 3. Analyze the entetaiment digital business: what are the economics behind, how does it work, what challenges will face.
29-oct. 5-nov. 12-nov.